An SEO audit in Melbourne offers a variety of benefits. For one, you can determine any weaknesses in your SEO strategy. You’ll note any activities that don’t perform well, such as no relevant keywords or meta descriptions on your page, social media buttons that don’t work, or not having the right keywords for the site. You might also notice duplicate content from other websites and other issues. Of course, it also helps you determine what is going well and what you’re doing that the competition isn’t. You can expand on that to create an iron-clad website that others can’t match, which can help you reach more targeted customers and help you earn more money.
RankWell offers a variety of services to help you with your website. Its digital marketing services include Google Ads, SEO services, Local SEO, web design, and more. Anyone can get a free website analysis that can help them see their ‘score’ based on a variety of factors. It gives you an idea of what more you should be doing. Of course, you can let this company help you optimise your site, which takes a lot of the guesswork out of the equation and frees up your time so that you can do other things. That way, you stay on top of things and improve your brand image.