Most people have heard of SEO, but they tend to be unfamiliar with SMO in Adelaide. It stands for social media optimisation, and it can be part of search engine optimisation. It optimises your company’s website by advertising on social media sites, online communities, blog sites, message boards, and podcasts. It happens with RSS feeds, social bookmarking, blogs, video/photo sharing, and social news buttons. The goal is to drive traffic to the site without having to spend money on SEO advertising (such as PPC). With SMO, you create links to your client’s website, which generates more visibility through popular social media websites.
SMO in Adelaide comes in two forms. The social media features can be added to the content you generate. If you write a blog or create a video for your client, you can embed sharing buttons, social news buttons, and more. You can also incorporate third-party functionality, such as videos and images. The second form comes from promotional activities found on social media sites. This means commenting on other, relevant blogs, participating in group discussions, posting status updates, and more. While SMO is related to SEM, it does differ. The focus on driving traffic is on other sources instead of search engines, though it can help to improve search rankings.
With eBrandz, you can help your clients see the benefits of SMO in Adelaide. Customers don’t want to hear what you’ve done. They aren’t likely to understand it or be interested. They hired you to do the work for them because they didn’t want to be bothered. They just want proof that you’re doing what you promise so that they feel good about continuing to pay you. To do that, you need a dashboard that shows them how many followers they have, how many re-tweets they have, and more. You can also show them how many fans they currently have, and more.